How we write

Every post on this blog answers a question owners ask us before they hire. Each one has to meet the same standards before it is published.

What every post has

  • A real story or example from Skale Bak's work with owners and their assistants.
  • Our own numbers, the same ones on our pricing page, or outside numbers linked to their source.
  • A straight answer near the top, so you are not hunting for it.
  • Facts checked before it goes live.

What we never do

  • We never invent reviews, quotes, clients or results.
  • We never rank ourselves against other agencies.

When something changes

When a price, a process or a fact changes, we update the post and its date. If you spot something that is wrong, tell us and we will fix it.

More about Even, or back to the blog.